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At the end of last year we were commissioned to shoot a global advertising campaign for The View From The Shard through Futureproof London. 

At the end of last year we were commissioned to shoot a global advertising campaign for The View From The Shard through Futureproof London. 

A complex shoot involving composite layers with a requirement for me to shoot the urban landscapes on different occasions to the models. Unusually thick fog on one of our shoot days left the models working hard to look engaged with a view of nothing more than white noise through the glass. 

Art direction by Darryl Hayter and Matt Campbell

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